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How Do You Count Visitors? or The Scary Truth About Counting with Google Analytics

Digging deeper into the Google Analytics definitions of session and collection of metrics provides some glaring omissions and scary truth about how visitors are being counted by the “gold” standard in analytics.

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How Do You Count Visitors? or The Scary Truth About Counting with Google Analytics

Marketing is all about getting the mix right. Adding the right media and making them work in an integrated fashion is the key in getting marketing to have a compounded effect.

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