Dashboard

• Access realtime, super responsive Dashboard to view and analyze topline and detailed performance metrics.
• Manage custom settings, construct event funnels, create custom reports, and perform source classifications on the fly in real time using an intuitive and user friendly interface.

Key Benefits

Convertro’s Dashboard is designed to be flexible so you can construct reports featuring channels/campaigns that you are currently monitoring.  It has the precision and design of a trading platform suited for real time decisionmaking while at the same time being user friendly, intuitive and marketer-oriented in use.  It brings user management, tag management, business rule management for selective pixel firing, reporting, and event funnels under a unified management interface, making initial onboarding and ongoing maintenance and analytics management a breeze.

Superior Solution

The Convertro Dashboard is built using cutting edge technology and custom optimizations on the data warehouse for enhancing user experience and usability.  It makes tedious analytics tasks fun and hassle free, allowing marketers to focus on brand building and value creation.

Top Features

• Flexible source hierarchy
• View-through tracking
• Multiple built-in attribution models
• Customizable
• Completely flexible (no need to choose one model)
• Trigger rebuilds
• Source classification and reclassification
• Custom multi-report screens
• Channel evaluation
• Custom filtering and sorting
• Flexible charting
• Real time
• Handles large amounts of data without lag
• PDF and CSV exports of on-screen data
• Selective pixel firing UI
• Click trail level detail
• Geographic heat maps
• IP tracking