Reporting

• Dramatically improve your search and display performance by keyword expansion, bid management, creative optimization, enhanced retargeting and fraud detection.
• Identify and collect data and measure baseline performance metrics across channels, partners and campaigns with minimal effort in an automated fashion.

Key Benefits

Convertro’s Multi-Attribution Reporting Suite is the most comprehensive in the industry, covering executive, detailed, forensic and custom reporting.  Receive data and insights in a customizable format that leverages our experience across a wide array of client types

Superior Solution

Convertro makes it easy for companies to monitor and leverage their Multi-Attribution data to achieve revenue growth while maintaining a desired ROAS.  In addition to providing clients with the most comprehensive, robust reporting in the market, Convertro allows clients to export data in raw format into their chosen data warehouse for custom analytics and reports.

Key Features

• KPI
• Source order (pathing)
• Source overlap and saturation (source interaction)
• Multiple built-in attribution models
• Custom attribution model
• View-through
• Cost
• Executive and detailed
• Affiliate management
• PPC harvester
• Keyword harvester
• CSV exports
• API integration
• Data imports
• Geographic
• DMA
• Time of day/week
• FTP/email/download and other delivery formats
• New vs. return visitors
• Time series
• Channel comparison