Data-driven marketing organizations can make beautiful music, but you need a conductor to get everyone to play in sync.


+ You have a large organization with numerous stakeholders across marketing, IT, and finance

+ You have tried other technology implementations with low success rates

+ You advertise in both traditional and digital channels

+ Everyone is initially excited about a new technology solution, but projects often get stuck

+ You have a geographically diverse organization with many different requirements for
   a marketing analytics solution.


Trusted Strategic Guidance

  • Convertro’s strategy team is made up of industry veterans with brand-direct and agency experience in CPG, auto, FinServ, and Telco/Tech verticals

  • We provide counsel on project governance, data policies, technical implementation

A Road to Success

  • Adoption Management workshops allow our clients to ask ‘what if’ and play out various scenarios related to our MTA and Unified Marketing Activation implementations

  • Strategic roadmap sessions address core business questions, challenges and identify the steps and needs to move to decisions

  • Actionability planning helps our clients define use cases, experiments and decision trees to ensure the most effective use of Convertro’s marketing analytics products

  • Knowledge Bank: persona building, audience discovery, customer journey mapping sessions help marketers see the connection between Convertro’s tools and the other disciplines they do daily.