What problem does Unified Marketing Activation Platform (UMAP) solve?

Our goal is to help marketers make smarter, data-driven decisions to make their marketing dollars work harder and faster. Why? Increased marketing efficiency (ROI) with speed and at scale will improve overall business performance and build a competitive advantage.


As a marketer, you face a lot of challenges that inhibit you from making better, more timely decisions, both strategic and tactical ones, leading to what’s commonly referred to as “analysis paralysis.”